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Digital marketing

Turn your website, email and search into a system that brings in customers.

Most small businesses have the pieces: a website, an email list, a Google listing, maybe a CRM. What they rarely have is a plan that connects them and a way to see what each one returns. I set up and run your owned channels so customers can find you, trust you and come back.

Who this is for

  • Businesses whose website gets traffic but not inquiries
  • Teams sending email without knowing what it earns
  • Owners who cannot say where their last ten customers came from

What's included

  • SEO and contentKeyword research, on-page fixes and an editorial calendar built around what your customers search for.
  • Website enhancements and landing pagesFaster pages, clearer messaging and conversion paths that turn visits into leads.
  • Email, SMS and automationWelcome, nurture and win-back sequences, written and built end to end.
  • CRM setup and segmentationA clean contact database, sensible segments and a handoff from marketing to sales.
  • Analytics and dashboardsGA4 and reporting in one view, so you see results without digging.

How we'll work

  1. Step 1

    Audit

    I review your site, search visibility, email and tracking, and show you where the gaps are.

  2. Step 2

    Plan

    We agree on priorities, the numbers we will move and a 90-day schedule.

  3. Step 3

    Build

    I make the fixes, write the content and set up the automations.

  4. Step 4

    Measure

    Monthly reporting against the goals we set, with the next round of changes.

Results

For a regional health insurer, I wrote, built and analyzed member email and SMS campaigns and built the Tableau dashboard leadership used to compare channels. On a Fortune 100 product launch, the email program I ran lifted open rates 37% and click-through 15%.

See all results

Questions I get asked

  • Do you build websites from scratch?

    I focus on making your current site work harder. For a full rebuild, I manage a developer and stay accountable for the result.

  • What platforms do you work in?

    GA4, HubSpot, Tableau and most major email and CRM tools. If you already have a platform, I will work in it.

  • How soon will I see results?

    Tracking and website fixes show up within weeks. SEO usually takes three to six months to build.

Ready to make your website and email earn their keep?

Book a free consultation